This business is an exceedingly successful eCommerce retailer operating in the hair accessories vertical. With an impressive track record of dramatic growth and incredible profitability, this 10-year-old Internet Company has achieved 30% revenue growth for the last 12 months alone and their expected profit for 2020 is 50% higher than that of 2019. This rapidly growing online retailer provides a variety of hair accessories across Amazon, eBay, Walmart.com and Bonanza with a 5-star rating and 99% positive lifetime review on Amazon. This opportunity has extensive scale opportunities through social media, creating their own in-house brand, and extending further onto other sales platforms.
This strategic offering carries more than 620 products overall with diversified and targeted SKU arrays for each of their selling platforms. Working on an entirely inventory-based model, this ecommerce company leverages a convenient home office for storing, shipping, and holding inventory. With a digital catalogue that updates daily, this company’s website is mobile friendly, always up to date and effectively automated. This business has a solid foothold in an evergreen market and digital storefronts across a number of channels, along with their own streamlined website. With limitless capabilities and a track record of consistent growth, this is a solid investment for any buyer looking to enter the eCommerce space in an evergreen category.
A few exciting scale opportunities include creating an in-house brand, expanding the number of SKUs, extending onto other seller platforms such as Amazon’s international storefronts, and creating partnerships with hair salons for commercial supply. By establishing industry connections, along with other supply sources, a new owner will be able to diversify their product offerings with confidence with the knowledge that there will be consistent customers each and every month. Another great opportunity is in social media. As a type of beauty product, hair accessories can generate an immense following on platforms such as Instagram and Pinterest which is an invaluable path to increased profit.
Operating on a 100% inventory model, this company stores and ships every available product from a 1,500 square foot home office which can be seamlessly transitioned to any convenient warehouse or office for the new owner. The current owner dedicates 40-50 hours each week to fill and pack orders, purchase inventory, create shipping labels, photograph new products to populate the digital storefronts. They employ part-time help for packing orders and aiding in photography for around 20-25 hours per week. This amount of work could easily be lowered by hiring one full time employee to update the website as well as fill orders, leaving only overflow work and strategic direction to the responsibility of a new owner.
This impressive opportunity is a fully established eCommerce retailer in the evergreen beauty and hair products space. The business carries strong YOY growth, fantastic customer reviews, and a 10 year track record of solid profits. With extremely lucrative storefronts across top digital sales platforms such as Amazon.com, Walmart.com, and eBay, this company is an incredible investment for any buyer interested in this highly profitable space.
