Website Closers® presents an eCommerce Business that focuses on the sale of Model Airplanes & Accessories to Aviation Enthusiasts. Established over 24 years ago and enjoying phenomenal success since inception, this opportunity has earned an unrivaled industry standing that has translated into a 50% Repeat Order Rate and a loyal customer base of more than 20,000 Aviation Enthusiasts. Standing on a powerful launchpad of 10,450+ SKUs and an AOV of $182, this amazing acquisition is incredibly lucrative and highly scalable. Operating across eBay, Amazon, and their own highly effective website, this company has built connections across the industry to drive incredible brand awareness.
Building on this solid business model, an incoming owner could engage in advertising, community outreach, and a further build out of their product lines and bundles to increase this company’s enviable bottom-line. Already selling a myriad of exclusive products, a fully private label brand could increase this brand’s profitability as well.
Providing diecast and mahogany model airplanes, historic WWI and WWII replicas, Spacecrafts, diecast armor, notable military figures, and aviation themed home décor, vintage signs, and more, this dynamic seller appeals to aviators across the industry to provide products of the highest quality. Shipping their products through a hybrid mix of 10% drop ship and 90% inventory, this company maintains an inventory of 35,000 items in a 10,000 sq. foot space. Expanding on this balanced mix, an incoming owner could further build out the brand’s Amazon storefront and begin engaging in Amazon FBA storage and shipping routes.
Largely relying on their unparalleled service to bring in customers, this company could spread its wings effectively through social media both organically and through paid placements. As aviation enthusiasts and hobbyists like both learning about different models and showcasing these, participation on platforms like Instagram, TikTok, and Facebook could be incredibly powerful in combination with content marketing and thought leadership. Taking it further, direct contact through retargeting campaigns and email marketing may bring in tremendous sales growth as well.
That being said, this long-standing brand has developed a strong relationship with Air Age Media and Key Publishing Ltd which opens advertising doors for the magazines that they publish and distribute such as Flight Journal and FlyPast. Creating industry relationships like these are unimaginably powerful in an interconnected niche such as aviation enthusiasts, participating in trade shows, aviation events, and sponsoring events throughout the community are other promising paths to additional success in this field.
A streamlined offering, this company can be operated with just 10-20 hours of work from the owner. Focusing on employee oversight and inventory monitoring, the owner works with a skilled team of 3 full time workers that include a director of operations, an office manager, and a warehouse manager … in addition to a part time developer to keep this company flying effectively.
This promising aviation model, décor, and lifestyle product provider is ready to take off in a multitude of lucrative directions. However, with a powerful base to stand on, the incoming owner of this fantastic brand could also choose to maintain the current trajectory and simply reap the rewards of an already established brand with a high recurring revenue element. This industry leading, 24-year established eCommerce offering comes with a loyal consumer base and a strong array of SKUs to deliver lasting value. In fact, over the last 5 years, this brand has experienced swifter growth than ever before. Stepping into a vast niche with a proven business, the new buyer for this company would be set up for dramatic success.
