This target is a Mature, 28 Year Established eCommerce retailer in the Outdoor Recreation Sector, more specifically, the RV vertical. Having been in business for over two decades, this amazing business has a 50% repeat customer rate, making it highly valuable and very low risk in the eyes of investors. Offering 514 Branded SKUs of RV water filtration systems including canisters, cartridges, water pumps, fittings, mounting brackets, pressure regulators switches, and purifying chemical products, this company provides premium quality, US-made water purification productions with the best customer service in the industry. This niche retailer sees consistent performance and great margins with over 150 visitors to its site per day and an average ticket value of $133.99.
Currently this business is set up on a hybrid shipping platform where 9% is drop shipped and the remaining is stocked and shipped. A third-party fulfillment center and warehouse manages inventory and ships orders daily. With stream-lined operations, ownership only works up to 20 hours per week maintaining the business. Thanks to this mixed shipping mode very little storage is needed making this opportunity a completely relocatable company that can be operated anywhere in the world. No experience in the RV segment necessary, as current ownership is willing to stay on as a long-term consultant after initial training.
Only 2 SKUs are currently on Amazon making this platform one of its greatest scale opportunities yet. Expanding to Amazon and its FBA shipping platform (along with expanding to additional sales channels like Etsy and eBay) and increasing the product lineup are instant scale opportunities. Retail and more specifically B2B opportunities also exist with huge potential for instant revenue.
New ownership can quickly increase the current limited marketing with little investment if they increase SEO and Google AdWords, branch out to You Tube, or create successful email marketing campaigns by increasing its existing contact list of 1,100 subscribers. Currently not active on social media, this is perhaps one of the most expediential marketing opportunities available. Marketing campaigns could focus on Pinterest and Instagram targeting the naturalistic mom wanting clean drinking options in their RV’s, tiny homes, and van conversions without harming the environment.
The RV market is strong, and only growing as sales are thoroughly increasing with new baby boomers every day and millennials who want to take a naturalist vacation – this opportunity is gold in the hands of the right buyer.
This Digital Company Represented by:
Digital & Internet M&A
Listing ID: WC1029