Website Closers® presents a leader in B2B Online Reputation Management (ORM). The company offers the removal of unfair, misleading, and harmful online content for businesses, operating on a ‘No Removal, No Fee’ model. This ensures that clients only pay when their content is successfully removed from the internet.
The company’s impressive lead generation capabilities are generating 300-400 new leads monthly by targeting businesses with negative reviews on platforms like Google and Glassdoor. This technology, which costs no more than $2,000 per month to run, is
responsible for over 90% of the company’s revenue. The online reputation management industry is valued at a billion dollars and projected to reach $1.5 billion within the next four years. This presents significant growth opportunities for the company, which has already demonstrated remarkable performance.
This business represents a clear opportunity for a U.S. Buyer to acquire this company and then scale it quickly by using its ability to generate leads, giving more services, and taking advantage of the growing need in the online reputation management industry.
Business Broker Takeaway
Our analysis of this business shows that the value propositions present are strong for a buyer looking to enter the online space. We are excited about this business for three important reasons:
1. Unique Revenue Model: This business operates on a ‘No Removal, No Fee’ model, ensuring clients only pay when their content is successfully removed from the internet. This risk-free solution has resonated well with clients, contributing to the company’s robust growth and generating over 90% of its revenue from Google Business Reviews alone. With a consistent influx of 300-400 leads per month and the ability to scale to 500+ leads monthly, this model provides a solid foundation for ongoing revenue generation and client satisfaction.
2. Scalable Growth Opportunities: This business represents a clear opportunity for a U.S. buyer to acquire the company and scale it quickly by leveraging its robust lead generation capabilities, expanding its service offerings, and capitalizing on the growing demand in the online reputation management industry. The founders believe that under the leadership of a larger enterprise or group, the extensive customer base and lead generation capabilities can be further maximized to achieve even greater success. With the industry valued at $1 billion and projected to reach $1.5 billion within the next four years, the potential for growth is significant.
3. Skilled and Efficient Team: The business is supported by a team of 6 full-time employees who are highly skilled in sales, programming, data analysis, and lead generation. This experienced team manages daily operations efficiently, ensuring the platform, which receives 1,000 to 2,000 monthly visitors, operates seamlessly. The company requires less than 25 hours of work weekly, making it highly efficient and scalable without the need for additional fine-tuning.
About The Company
The company was founded in 2020 following a malicious online attack targeting the co-founder’s business from anonymous trolls across various online review platforms. While the company was launched 3.5 years ago, the current owner has been focused on refining their process to offer a solution to businesses and individuals who have experienced similar pain, that is both effective and affordable.
They help clients who’ve suffered or fallen victim to unfair, unwarranted or otherwise offensive online content that damages their online reputation, hindering their ability to get ahead in a competitive and ruthless digital economy. With an unwavering belief in the importance of an unblemished online reputation, their tailor-make solutions for SMEs to enterprise organizations to repair and protect a fair and deserving online image across major online platforms such as: Google, Glassdoor, Indeed, Trustpilot etc.
With offices in Melbourne and New York, they have helped the reputation of over 4000 clients globally. As a small local business the false and defamatory negative content held detrimental impacts to new business. The frustration was on-going, the review platforms did not correspond to the co-founders attempts to report the content, and asides for expensive litigation – few options were available to address the malicious content.
This Online Business is Represented by:
Website Closers
Technology Business Brokers
WC 3438