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Female Athlesiure Wear eCommerce Brand – Strong Social Media Engagement – Primarily Selling on Branded Website – Ready to Scale into Amazon


Website Closers® presents an American Athleisure Wear Brand. This lucrative sportswear and accessory company has become a one stop shop for both casual and gym wear. A rapidly scaling company, this eCommerce Business has earned well this year, leveraging an impactful social media strategy with an impressive community built from the ground up. With more than 16,000 Instagram followers, 26,000 TikTok Followers, and a strategic network containing 500+ influencers, this Internet Company is extremely active and well-known throughout the industry.

Carrying an Average Order Value of $43.77, along with 45%+ net margins, this tremendously profitable offering delivers reliable and impressive revenue with unlimited upside available. Designed with growth in mind, this strategic acquisition has incredible opportunity to scale through initiatives such as PPC improvements, further social media engagement on YouTube, paid social media placements, and sales channel expansion. Beginning to sell on would be particularly effective for this target market. That’s right – this amazing company primarily sells its products on its own website – they haven’t touched the largest eCommerce Marketplace in America yet (Amazon) – so a new owner will have immediate, low hanging fruit to go after.

Operating on a white-label sales model, this brand leverages a 1,000 square foot storage area to hold inventory and fulfill orders. Each product sold by this company is fully branded and uses exclusive color variations to help these leggings stand out above the competition.

At the moment, the current owner dedicates 20-25 hours per week to developing and running this phenomenal business. Focusing on employee oversight, social media engagement, order fulfillment, and PPC management, the incoming owner will be able to minimize their necessary involvement by outsourcing their marketing initiatives.

This company currently works with 2 Virtual Assistants (VA) who work remotely from Asia. With differing job requirements, the first VA addresses customer concerns while the second coordinates this company’s impressive network of more than 500 social media influencers.

Growing impactfully through organic social media use, word of mouth, social media influencers, and PPC marketing, this popular brand is scaling rapidly and effectively. Advertising on Snapchat, Google AdWords, and Facebook, this company grows their digital customer base through active engagement on TikTok, Pinterest, and Instagram. A results-driven framework, this company’s marketing plan could be improved with the addition of email marketing, YouTube content creation, paid Instagram placements, and enhanced PPC campaigns.

Selling exclusively through their own website as well as many Dunham’s storefronts, this company could benefit from expansion not just on, but also into, and Brick-and-mortar storefronts. Additional paths to success include the creation of additional SKUs and extended category involvement such as adjacent verticals including athletic accessories and reusable water bottles.

An unrivaled opportunity within an extremely promising industry, this leading legging and athleisurewear eCommerce seller has a proven track record of increasing success. With a strong market standing, this engaging brand has gained immense traction making it an exceedingly powerful acquisition for a buyer of any skill set.

This eCommerce Retailer Represented by:

Tech, Internet & eCommerce Business Brokers

Listing ID:  WC2178

Asking Price
$ 999,000
Cash Flow
$ 373,636
Gross Income
$ 684,795
Year Established