The business is an International eCommerce Fashion Retailer specializing in hard to find designer labels & fashionista must haves – the bulk of the product lineup is imported by the business directly from Italy, warehoused and shipped locally. These premium items (mainly purses) are limited supply SKUs and rare makes, with an average ticket price of $400, and the business seeing excellent 47% margins across the board – is a perfect opportunity for any operator in the apparel space with an eye for exclusive fashion, and an appreciation for high turns, high-margin and niche sales.
Quality over quantity results in minimal effort and time (mainly sourcing product with some time dedicated to inspecting items for quality and shipping) spent by ownership. Current owner hours are divided part time (20 and 30 hours per week) between one fully trained virtual assistant who helps manage the day to day activities, with 75% of sales currently driven by the USDM and a mix of assorted international sales channels supplementing. Current ownership maintains a small warehouse where items are checked, packaged, and shipped, keeping an inventory of around 1,000 units on the shelf at any given time.
This fashion retailer is best suited to new ownership with experience in the fashion industry – it has maintained and profited solely on organic growth, so scale possibilities are endless with implementation of paid marketing. Current sales come from Tradesy, Poshmark and eBay (which has recently been upgraded to their concierge service), with no formal DTC storefront or Amazon presence – naturally, there is a tremendous opportunity here to move into Amazon and diversify its offerings in the broader marketplace.
With little to no social media presence, this is another avenue for scale among so many others, not the least of which is comprehensive marketing online with the addition of a DTC storefront. A savvy owner can also utilize the existing IG page, create an active email and newsletter list for successful email marketing campaigns, and expand to paid advertising, marketing, and social media platforms and campaigns such as Google and Facebook ads. Ownership can provide over 2000 customer email address with a 10% return purchase rate in the transaction to facilitate incremental growth – a proven performer, this fashion retailer offers an in-demand product line at a palatable price range to trend-driven and high LTV buyer demographics in any market.
This eBay eCommerce Retailer Represented by:
Tech & Internet M&A
Listing ID: WC1067