The business is a leading provider of Beauty Products in the Skin and Hair Care Categories on the Amazon platform. This eCommerce Company is well branded both on Amazon and its Website, offering innovative, proprietary products in the following primary categories: Hair Care and Growth; Skin Care; Facial Cleansers; Eye Serums; Face Moisturizers; Collagen Masks and more. The company locates ingredients for each product from various international sources and ensures that all products are formulated, mixed and assembled in the USA and manufactured and tested in and according to USA GMP standards.
This brand holds Brand Registry and is enrolled in the Amazon Marketplace Growth (AMG) program; as part of these programs, the company has additional brand protection and a dedicated Amazon Representative assigned to the Seller Account to help escalate issues, submit for exclusive deals, and to notify of upcoming changes and/or enrollment options into Beta Programs.
The team behind the brand takes immense pride in delivering a premium line of beauty products that are made with hand-selected, high quality ingredients. The mission is to combine the most innovative formulations available to provide consumers with glowing skin, luminous hair and a radiant appearance that inspires confidence.
All products sold on the Amazon platform are offered via Prime Shipping, which allows Prime Members to receive their products via same day, 1 day or 2 day delivery. That combined with the recurring nature of these products, and the result is a highly rated, high velocity Beauty Brand that is light-years ahead of its competition.
The business was born out of the desire to create a safe and effective line of beauty products that would inspire individuals of all skin and hair types to feel more confident and beautiful inside and out. This eCommerce Company is dedicated to bringing customers innovative cleansers, moisturizers and hair care that they’ll love online, and quickly – all crafted from hand-selected, premium vitamins, oils and extracts. All skincare and haircare products sold by this company are made from clinically-proven ingredients that hydrate, brighten, tighten and detoxify in addition to key base ingredients like hyaluronic acid, retinoid (vitamin A), vitamin C, and more. All products are also custom-formulated and independently tested for safe use, non-GMO, paraben-free, and cruelty-free.
Items are priced between $15 – $30 with an average order value around $28. The company is enrolled in Amazon’s Subscribe and Save program – the base of customers in the subscription program continues to grow over time. There is a tremendous opportunity to begin offering memberships, subscriptions and recurring ordering from the company’s own website as well.
The company enjoys a hands-off 100% FBA and 3PL fulfillment platform and industry-leading brand presentation. The business includes a well-coordinated team and operation infrastructure already in place, making this a genuinely turn-key powerhouse with all the boxes checked, nothing lacking. In addition to the brand being sold here, the company runs over $100M in sales on the Amazon platform – the shared services agency can continue to be used by new ownership to run this company, should they desire. And while not necessary for some buyers, this alone can be a huge value proposition for a new entrant into the Amazon space … on that requires a very specific knowledge base to be truly successful.
With favorable, exclusive supplier terms established, the sky is the limit for this Beauty Brand with an array of scale opportunities available, aside from simply turning the key and realizing growth that is already projected with the existing profit center in-motion.
Currently selling all of its products to only the US domestic markets, the company’s brand is ready for expansion to other global markets like Canada, UK, EU, Australia and Asian Pacific markets with the versatility of Amazon FBA at your fingertips. Yet to reach into additional sales channels like Sephora, Target and Wal-Mart, this retailer is ready for expansion into these platforms as well as traditional Brick & Mortar opportunities.
There is so much opportunity here – it’s hard to list everything. Please inquire within to learn more.
