The target is a B2B & B2C MULTI-BRANDED eCommerce Retailer in the Home Improvement/Home Goods segment, offering two separate consumer product brands primarily on the Amazon platform. One brand is primarily focused on Adhesive & Tape products, including packing, gaffer, rollers, anti-skid and other tape products and related destination SKUs. The second brand is a recently introduced line of Therapeutic Joint Braces geared towards the sports medicine and athletics accessory market. This branded retailer is yielding 25% YOY growth and is on track for a 40% YOY comp for 2018 thanks in no small part to high volume, demographically comprehensive sales coverage with $15 average ticket prices. This well-established retailer punches well above its weight in its main play with commercial & residential tape SKUs thanks to 100% FBA fulfillment, on point pricing, top quality sourcing and excellent brand presentation.
This is a genuinely turn-key acquisition opportunity with little overhead in all regards thanks to the founders’ smartly built infrastructure – current workload can be as little as ten hours per week, meaning ownership is free to focus entirely on growing the business.
This currently 100% Amazon business also owns two brand-named Internet Domain Websites – it’s in a great position hit its stride with global expansion into EU, Canada, and other international markets with the power and ease of its 5-Star Amazon account, a platform on which it is already a segment leader. Scale opportunities abound here, especially with respect to B2B account sales and wholesale/brick & mortar options. With excellent vendor relationships already established, adding additional SKUs in cross-sold verticals and pumping up the newly-added athletic brand line will be sure to realize incremental growth moving forward.
Featuring clean books and tax returns and an eCommerce storefront under construction and included in asking, this 4-year-old multi-branded retailer is a tightly wound package that is sure to be a star performer in the hands of almost any eCommerce buyer.
