This exciting, accelerating Internet business is a high growth Branded Consumer Product company that currently focuses in the Health and Wellness Vertical, which includes products like Green Tea Extract, Digestive Enzymes, Joint Support, Hair Growth, etc. The company has also recently launched a growing Pet Brand that sells pet supplements as well as a pet carpet cleaner. With a diversified portfolio of branded consumer products, that has just begun the process of brand development, there is a great deal of scale opportunities available to this exciting target company.
Their primary sales channel since inception has been Amazon.com and its own website storefront, which has allowed them to both bring awareness to the brand and to generate a significant amount of growth. The company also currently sells on Jet.com. All of the company’s products are sold via eCommerce at the moment, but there is a tremendous amount of opportunity for this brand to be sold through other eCommerce channels and offline channels, including mail order (subscriptions), other big box stores (Walmart, Vitamin Shoppe, Chewy.com, PetCo, etc.), through various distribution channels, and Internationally via Amazon’s sprawling FBA warehousing platform.
With 28 SKUs currently offered for sale, some of which are either Best Sellers or identified by Amazon via their “Amazon’s Choice” program, and multiple brands in multiple sectors, the company is one of the strongest sellers in its respective categories. The company utilizes Amazon’s Fulfilled by Amazon Multi-Channel program to ship products among all platforms. Therefore, there is no need for an expensive warehouse move – this highly relocatable company can be operated from anywhere there is an Internet Connection with no need for expensive buildings to house goods.
Additionally, this company is part of Amazon’s Subscribe & Save program, which has built a steady stream of Subscription Revenue into monthly income. Over time, this subscription piece of the business will continue to grow – and there are ample opportunities for growth in subscription revenue off of Amazon, as well.
Having the ability to acquire a high growth Internet Company with multiple brands in the highly sought after Health & Wellness and Pet Sectors is rare. This company has everything smart entrepreneurs, investors and lenders are looking for in an M&A opportunity: High Growth, Proprietary Product Lines, #1 Best Sellers within the Product Mix, Highly Scalable, Recurring Revenue and Clean Numbers.
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