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MULTI-BRANDED, INTERNATIONAL ECOMMERCE RETAILER IN THE PERSONAL FITNESS, APPAREL, HOME & AUTOMOTIVE ACCESSORIES CATEGORIES I AMAZON FBA

personal fitness appareal

This client is an International, multi-branded, multi-vertical eCommerce Retailer in the Personal Fitness, Apparel & Home Accessories Sectors. The company operates under 2 brands – with one brand focusing on beauty, fitness and micro-fiber athletic gear, and the other brand focusing on home improvement and automotive accessories. The business has been built on the backbone of an excellent supply source in Asia, which will help with immediate scale into new product SKUs – this relationship alone is worth millions. This is a turnkey business model that requires minimal time to operate as-is, but is also poised to scale massively in the hands of a savvy entrepreneur.

The primary sales channel is Amazon.com – with a well-established 4.95 average Amazon Star Rating and 100% positive lifetime feedback, this is a rare opportunity to leverage total customer credit with top-shelf Amazon reputation right out of the box. This business currently sells on the United States, United Kingdom and German marketplaces at Amazon, and is in a perfect position to scale out to literally any international market moving forward, thanks to the power of Amazon.

Well established with a 4.95 average Amazon rating, and 100% positive lifetime feedback, this is a rare opportunity to leverage total customer credit with top-shelf Amazon reputation right out of the box. This business currently sells to US, UK and DE markets, and is in a perfect position to scale out to literally any international market moving forward, thanks to the power of Amazon.

The company currently offers 25 SKUs that yield an average $15.23 average order value (as of 2018) across the two lines, sitting this entire offering neatly into the high-volume impulse buy category. Products from both lines are manufactured in Asia and shipped directly to a 3rd party QA facility, then directly to FBA – this means zero physical foot print, and no overhead or warehousing. This keeps the operating expenses and time waste at a minimum, allowing ownership to focus on the current SKU lines and R&D for new opportunities.

Currently, this business is operated on 3-5 hours per week time commitment from the owner, with main responsibilities consisting of providing direction to three full-time outsourced employees and handling payments to suppliers. All employees are willing to stay on with the new ownership, making this a very nearly turnkey opportunity to own an Amazon powerhouse that is ready to produce on day one.

Opportunities to scale are limitless, including expansion into new global markets through Amazon – additional leverage can be had via Facebook, influencer, and e-mail marketing. Current marketing is through Amazon PPC and Amazon Marketing Services (AMS), all sales are through Seller Central. For an owner with a little more time to invest, this is a golden opportunity to build upon an already functional business model and continue to develop and nurture long-standing and credible relationships with an established network of suppliers and manufacturers.

This International eCommerce Retailer Represented by:

WebsiteClosers.com
Tech & Internet M&A

Asking Price
$ 2,637,000
Cash Flow
$ 909,917
Gross Income
$ 1,623,395
Year Established
2015
Employees
3

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