This target is a well-established Amazon PPC Agency that is essentially a hands off operation with minimal overhead requirements given that it is a service business with automated tools in place. This proprietary Amazon marketing optimization tool helps Amazon Seller Central eCommerce Retailers with Sponsored Ads management. It provides a stable recurring revenue base to ownership, with the ability to white-label and partner with other service providers down the road. This is an effective and unique tool in the market – with reports that were built in-house for customers.
No working capital requirements are necessary until you are ready to grow the business, which means it is cash flow positive from day one. This business has operated successfully on organic search, but spinning up paid media opportunities could instantly increase revenue. A buyer with Amazon experience is going to be delighted to get their hands on this one, since PPC Management is one of the most difficult aspects off running an “Amazon Business”.
This Amazon Pay-Per-Click Automation and Management Reporting Tool was built in-house and highly specialized to be different from the rest of the market. It is built to run itself, requiring no official employees, but an experienced freelance support staff has been in place since 2015 and can remain on.
This is a subscription-based model, with a minimum charge of $250 per month. Most accounts are on a $250-300/month plan with one long-term (>2 years) key account that is $1000+/month. Additionally, this service can be packaged as a white-label solution for other service providers which offers an exciting option for growth. Currently, white-label arrangements are in place with two agencies.
Scaling potential here is quick and easy. Engaging in active marketing and expanding the white label model can generate instant revenue. Also, re-engaging with lead providers and developing an expanded and tailored product offering.
There are more than enough SOPs and literature to assume operations. With that said, buyers with Amazon, and more specifically Amazon PPC, knowledge will have a major advantage to a seamless transition.
