This opportunity is a Fully Branded, Steady Growth eCommerce Retailer specializing in the Yoga and personal health vertical. With 14 specially-picked, lightweight, low price point SKU’s that all have stellar ratings with consumers, there are lots of opportunities for expansion in this evergreen and highly profitable category. A long lasting and friendly relationship with suppliers makes this business a breeze to run, requiring only one hour of dedicated time per week on average. This is a great opportunity for a buyer to get into a high growth category.
This business is operated as a Fulfilled by Amazon (FBA) Company – FBA companies are in high demand at this moment for a number of reasons. First, they are easy to operate and do not require employees. Many FBA Businesses (some that are extremely large in revenue) are operated at home by a business owner with Virtual Assistants to help with various tasks, like Inventory Management, Customer Service, Listings Management, PPC Management and more. Second, these companies are proving themselves resilient during the most daunting of times, including during our current COVID-19 Pandemic where thousands of companies have been closed and employees let go – yet with a company like this – business is booming with more and more consumers shopping online to avoid going in stores. This shift of consumers shopping online versus going into a store to shop will only continue its natural progression due to the ease of which consumers can get products delivered to their day in 2 days, and in some cases, same day.
This business also has a small Nutritional Supplements brand that was recently started up, but very little attention has been given to it. Both categories of products sold by this company can be considered Health & Fitness, and both are in a position to be immediately scaled, not just on the Amazon.com platform in the United States, but also worldwide on Amazon’s International platforms, where products like these easily transition.
The current owners are working with suppliers to push new products, and additional products will be ready to be developed and launched soon after closing so that the current owner can help the buyer transition effectively and smartly, including learning the ins and outs of Review Management, Launching Strategies and PPC ACOS Efficiencies.
Amazon PPC is the only paid media tool currently used for marketing the company’s products. Products offered are all Amazon Prime, and offered via the subscription model (Subscribe & Save). Depending on whether the new owners choose to hire an agency, or spend more aggressively, they can easily leverage Amazon PPC to increase revenue. Current owners have seen great results, and barely spend more than 30 minutes a month optimizing these campaigns, using a “set it and leave it” approach.
The current owners order 3-5 times a year, keeping good inventory levels in Amazon warehouses, stocking up for Q4 and Q1 by placing the biggest order in August. Scaling opportunities are huge, including everything from diversifying SKU’s with products and colors, to subscriptions and repeat customers, to SEO and traditional marketing campaigns like blogs and social media. This is a perfect opportunity for a buyer with a marketing background, and knowledge of Amazon PPC, or one looking to learn those things from a pro. Don’t let this one pass!
This Amazon FBA Company Represented by:
Digital & Amazon Business Brokers
Listing ID: WC1080
Website Design by Lounge Lizard