Website selling has been around as long as the internet. Even though the internet, as we know it, has only been around for a little over two decades, it’s still important, when selling a site, to find an online business broker who has gotten their hands dirty in the trenches and who intimately knows the ins-and-outs of website selling.
With so many intricate factors involved in website selling, it’s easy to see why any entrepreneur would choose an experienced and successful online business broker over say, a brick and mortar real estate agent, a less experienced business broker, or even selling the site themselves. Time really is money, and if you choose selling the site yourself, or acquiring the help of an online business broker without much experience, you risk losing tremendous amounts of time trying to find the right buyer, fending off tire-kickers and trolls, and trying to appeal to banks and lenders when the time comes for financing.
Selling a site is a process that is best left to the professionals, because there are so many aspects and situations to consider. Website selling can lead to a breach in confidentiality, and an experienced online business broker can make sure employees and suppliers never get word of the transaction in process, until the papers are signed.
It’s important to find an online business broker with the right skill set who has also operated and owned a large portfolio of website properties on a number of different platforms including a number of seller central accounts, eBay accounts, and others. This way, they can completely understand every intricacy involved in the backend operations – everything from inbound marketing tactics, email campaigns, social marketing campaigns, blog work, etc. Only by hiring an experienced online business broker will you see maximum profit at the closing table.