The target is a Social Media Service Provider that offers custom hashtag content creation services for brides and grooms to optimize the social media impact and successful trending of content pertinent to upcoming weddings and similar events. These hashtags become the couples slogan for their wedding, and sometimes their life. Offering 3 tiers of hash tag packages, this company processes over 130 orders per day at a $27.77 average ticket value, selling primarily hashtags for weddings, bachelorette parties, birthdays and anniversaries. Nestled nicely in the ever-green social media services niche, this business enjoys 33% YOY growth in revenue with 53% growth in profit over the last year alone, painting a very clear picture of potential.
An average daily visitor level of over 7,000 visitors, 11K Facebooks followers, and 2K Instagram followers, with nearly zero active engagement on the part of ownership, means this innovative social media content business is a genuinely turn-key powerhouse that is ready to see ROI on day one following acquisition.
Wedding hashtags are generally created at the beginning of a couples wedding planning process where they typically subscribe to the companys newsletter which yields a 50% open rate and 10% CTR. Yet to monetize this customer data, this business is a prime opportunity to easily generate incremental revenue by marketing all the companys available products, selling Advertising & Marketing Space, and partnering up with current wedding registries & related affiliate programs to cross promote – obtaining leads and building the brand. With over 800,000 existing email contacts and the 10,000 new subscribers added to it weekly, successful email marketing campaigns with an up-to-date newsletter can easily double sales from the start.
This platform only requires part time hours by owners with most of the work being contracted out making it a completely relocatable opportunity with huge growth potential – new ownership can readily expand existing social media accounts, utilize influencer marketing, expand its service lineup by offering corporate and private event hashtags, and even cross over to B2B copy writing for larger marketing campaigns – this is a once-in-a-lifetime opportunity to own a business climbing meteorically atop an almost weightless back end platform, and is most certain to go under contract quickly.
