The target is a Baby Safety and Home & Office Goods consumer products company that operates under 3 separate brands in 3 separate categories (Sports & Outdoors, Baby and Office).
The company’s Baby Products are primarily focused on child proofing gear to help protect babies around the home, whereas the Home & Office Goods Products vary in focus to help diversify the product offerings. Thanks to this diverse lineup of products, this eCommerce retailer has low to no seasonality adjustments in an evergreen, daily-use space boasting a $19 average ticket value, year-round, providing stable revenue.
This Internet Retailer has built itself atop a very low overhead model requiring no office or warehouse overhead, eliminating the need to deal with large employee or office expenditures. Amazon’s Fulfilled by Amazon (FBA) program is utilized for all pick, pack, storage and shipping needs, reducing the need to store or ship products from a controlled warehouse location. The ASINs on this business are doing well and the business is ready for a smooth transition to a new owner that will cash flow from day one and begin quickly expanding into any of the companies 3 served categories.
Situated for scale, this brand collection is ready for expansion into almost any international channel and would be any easy addition to the Amazon Europe and Asian markets, wholesale brick & mortar, and even other segment-leading channels such as Jet.com, Wal-mart.com, etc. – all potent ROI investments. This business is a ripe opportunity for the entrepreneur of almost any skill level.
