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What Is a Seller Holdback and How Does It Work?

Reviewed By Ron Matheson

Written By Leo Decker

Published February 5, 2025

Updated March 14, 2025

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Seller holdback provides a different sense of security and peace for the buyer. It gives the seller a reason to stand by their promises throughout the deal. In case something goes wrong, the buyer can always use the money withheld to make things right.

Key Takeaways

  • A seller holdback is a financial security arrangement in which a certain percentage, usually 5-15%, of the business purchase price is held in escrow pending the fulfillment of post-closing conditions.
  • Holdbacks will have several uses in business deals, serving the interests of both parties. It would help address possible post-closing risks, resolve some unforeseen issues, and actually make deals take place since buyers would feel confident to enter into deals. The amount of holdback, time duration, and conditions for release are clearly stated in the purchase agreement.
  • Seller holdbacks are particularly valuable in situations related to ongoing litigation, incomplete financial records, indemnity issues, or non-compete agreements.

What is a Holdback in Finance?

In finance, a holdback is the retention of a portion of the business purchase price, usually in escrow, until one or more post-closing performance conditions are met or a set period has passed without a certain event or events occurring.

What is a holdback in M&A terminology? In this case, the buyer withholds partial payment because various liabilities could become actual after closing. Once either the seller or the business has met the conditions for closing, the buyer can instruct the escrow to disburse any withheld funds to the seller.

If you have ever made a private purchase, such as buying a car, you understand the uneasy feeling that forces you to give money to someone you barely know. The same is true with holdbacks in business transactions, except that the stakes are higher as risks from a post-closing need to be mitigated further.

The Purpose of Seller Holdbacks

Many business sellers ask the following questions: “Why are holdbacks necessary when selling a business? Many are bothered about how seller holdbacks work, but it is straightforward; seller holdback involves an agreement wherein some of the purchase price is retained for some time after closing. Usually, the funds enter into escrow and serve to address a number of different risks that could possibly arise. The purchase agreement usually identifies how much is held, the period for which the amount is to be held, and conditions for its release. The bottom line is that such a setup provides protection for both parties; buyer and seller, as well as an avenue to address problems arising post-closing.

Once everything checks out, the escrow agent will release the holdback funds, and any leftover cash will be returned at the end of the holdback period. Seller holdbacks are of primary importance in ensuring smooth and secure business acquisitions. The calculation methods for the percentage of the purchase price held in escrow can vary greatly depending on the deal, but it usually ranges between 5% and 15%.

Are Holdbacks Necessary When Selling a Business?

Sellers often have good intentions but are not always precise; hence, buyers mustn’t feel that they have to be covered for all risks during due diligence. The seller holdback will help any buyer or seller of a business feel less anxiety about what could happen after the close and perhaps motivate a quick settlement for any issues arising post-close.

For example, suppose a seller agrees to a holdback. In that case, it may be an indication that they are transparent and confident in their business, which can satisfy just the reassurance needed to consider paying a higher price. There are other scenarios for implementing holdbacks; with a seller holdback in place, you will have funds set aside to draw upon if things go south. The following are some instances when you may want to consider adding a seller holdback clause to your offer: outstanding litigation, incomplete financial records, indemnity holdbacks, and non-compete or transition services.

FAQs

1. What is a seller holdback?

A seller holdback is the holding back of 5-15 % of a business sale price in escrow at closing until certain post-closing conditions are satisfied. This protects both parties and clearly guarantees that issues will be resolved after the closing.

2. How does a seller holdback protects the buyer and seller?

To buyers, it provides financial protection against hidden liabilities or breaches of seller representations. To sellers, it might close the deal by offering buyers the security to close the purchase, probably for a higher price.

3. Under what circumstances would the employment of a seller holdback be advised?

These usually occur when there is litigation outstanding, incomplete financial records, indemnity protection, or non-compete agreements.

4. How are the amount and terms of a holdback determined?

The amounts, often 5-15%, are negotiated between the parties based on the business risk profile, industry standards, and issues determined during due diligence.

Final Thoughts

Without much recap of key points in this overview, a seller holdback is a clause you can add when buying a business from any interested seller. If you require more guidance, WebsiteClosers.com is ready to be of help.

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