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12 Year Established B2B Wholesale eCommerce Company in the Promotional & Customizable Products Vertical – SBA Elligible


Website Closers® presents a fun and energetic company that offers promotional items and party accessories to a mostly Business to Business (B2B) audience. Operating for more than 12 years, this promising acquisition is fully established within their field. Doing 85% of their business wholesale, this company has established strong ties throughout the country that lays a strong foundation for an acquiring party to enjoy the benefits of the company’s current cash flow while also using that foundation to further grow the business. With a long-standing reputation for quality and customer service, this opportunity is on the precipice of impressive growth.

Just a few of the paths open to a new buyer include SKU creation, marketing enhancements, brand building, and developing relationships within the party industry with experts such as planners, DJs, and decorators. Additionally, this company’s corporate offerings have sold extremely well over the years and could open doors to strong repeat business through the bundling of corporate packages such as holiday gifts and personalized promotional baskets. With all this and more in store, this is a phenomenal investment for any type of buyer.

Leveraging a dynamic mix of stock and dropship, this proven contender offers more than 4,000 SKUs with an average order value of $150. Focusing on seasonal and promotional offerings, this business drives consistent sales with highly customizable products.

Currently focusing their efforts on business to business connections, 85% of all sales come from B2B connections with over 3,000 loyal wholesale customers. Working to drive additional revenue, expanding selling platforms should help this brand gain awareness and encourage increased conversions. Selling these highly personalized products on both Etsy and Amazon will skyrocket direct to consumer awareness to bolster this company’s overall sales.

Utilizing a 2,500 square foot warehouse, this company ships 60% of all its orders themselves. The 2 current owners of this company are responsible for purchasing, sourcing, logistics, marketing, shipping, production, bookkeeping, IT, and coordinating both employees and contractors. This extensive list would be effectively minimized with the addition of a logistics specialist as well as a marketing manager. At the moment, this company employs 2 part-time independent contractors who are in charge of packaging, shipping, and production.

Drawing in qualified leads and industry wide awareness, this company handles its marketing in-house with a focus on SEO, PPC, Facebook advertising, Affiliates, and a partnership with ASI, a promotional product organization. While this is a strong strategy, it could be effectively built upon through organic and paid social media, modern website design updates, Google Ads, and more to grow this company’s consumer base and share of voice.

With a streamlined and highly promising model in place, this 12 year established business has developed reliable and profitable ties in the wholesale world. Extending this reach through diversified sales channels, party planning industry relationships, additional SKU lines, and improved marketing initiatives should help grow this already enviable company.

Carrying a strong industry foothold along with a vast array of opportunities for extended success, this offering is an incomparable acquisition for any capable buyer.

This Wholesale Promotions Company Represented by:

Website Closers

Tech, Internet & eCommerce Business Brokers

Listing ID:  WC2207

Asking Price
$ 350,000
Cash Flow
$ 97,256
Gross Income
$ 317,015
Year Established