Website Closers has been engaged to locate a buyer for a high flying Consumer Products Retailer behemoth with products in the following categories: Home & Kitchen, Cook & Bakeware, Bed & Bathroom, Toys & Games, Office & School, Sports & Outdoors, Gear & Clothing, Health & Personal Care, Hardware & Tools, Pet Supplies, Baby and Automotive. This Internet Company has two of its own, private label brands, but it also sells a number of products from other mainstream companies.
With over $26M in top line sales and a focus primarily on the Amazon.com eCommerce sales channel, a $70,000 daily revenue run rate, the company is ripe for growth via multiple sales channels, including additional online marketplaces, affiliate & direct marketing and traditional brick & mortar retailers. This is no ordinary Amazon FBA Business – this company has been in business for over 8 years and has 28 employees, a personnel infrastructure largely ignored by other online retailers. This company has the experience, redundancy, operations team, and placement to scale in a number of directions soon after an acquisition.
The company stocks over 5,300 SKUs using the Fulfilled by Amazon (FBA) Platform, and holds the Buy Box for a large percentage of its offerings, including multiple Best Seller Tags. The company has generated a massive 127,000+ Lifetime Reviews on Amazon and has an absolutely perfect, 100% Positive, 5 STAR Seller Central Account with over 212,000 reviews in just the last 12 months alone.
Being #1, having the experience of 8 years in the marketplace, and dominating categories on Amazon are all by themselves extremely valuable assets that create barriers to entry for newcomers. However, the story goes much deeper when you start to understand what is happening behind the scenes with brand development. The company is beginning to focus more on selling its own brands and has a large number of new product offerings in the works for roll out in the next year. The seller is currently scaling by introducing new products and expanding to other Sales Channels, including Wal-Mart and eBay. Amazon international is untapped and ready to be exploited as well. The value propositions for this company are clear:
– 8 Years in Business as an Online Retailer
– Multiple Best Seller Tags
– Over 5,300 SKUs
– Infrastructure of 28 Employees
– High Growth and over $70,000 in Average Daily Sales
– Multiple Private Label Brands
– Massive scale opportunities, including adding additional products, international expansion and adding sales channels
This company has everything smart entrepreneurs, investors and lenders are looking for in an M&A opportunity: High Growth, Proprietary Product Lines, 8 years old, #1 Best Sellers within the Product Mix, Highly Scalable and Clean Numbers.
