The target is a high-growth, branded consumer product line offering an industry-leading vehicle sunshade solution. With over 118,000 units sold in just over two years, and with no signs of slowing, this Internet Company has nothing but addition growth ahead of it.
The company’s primary sales channel at the moment is Amazon.com. Using only the Amazon.com platform, the Company has achieved over $1 million in Trailing Twelve Month (TTM) sales and $385,000 in TTM discretionary earnings.
The products sold by this company consist of 3 sizes of auto windshield sunshades, designed to fit the full spectrum of cars and trucks on the road today. These items are well branded, high quality and provide huge margins! The ratings and reviews of the ASINs – over 3,600 product reviews and counting – shows the sheer volume the business generates through this lineup. Now that the account has gained velocity and history, adding new products to the mix will be easier and the account holder will be in a position to see new products rank faster.
This business utilizes a very low overhead model, using Fulfilled By Amazon (FBA) warehouses to store, pick, pack and ship all products. Amazon also handles most customer service inquires for its prime customers. Therefore, this business can be operated from anywhere with an Internet connection, without the need for employees, office space and other expenses that go with each of these. Because of the product’s compact size, light weight and rapid supplier lead time (just three weeks from product order to Amazon shelves), the Seller is able to minimize inventory needs and achieve a swift return on capital.
Growth opportunities are immediate and numerous. These include: developing a website search engine marketing plan, adding additional SKUs, scaling the business to Europe using the Amazon FBA platform, using social media to increase sales, and selling the brand to traditional retailers via a wholesale line. This business has a solid foundation and is ripe and ready to grow in the right hands.
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