The target is a BRANDED Vitamins & Supplements eCommerce Retailer featuring exceptionally well-branded, proprietary formula nutraceutical products in both broad application as well as highly specialized verticals. This branded line features products aimed at weight loss, sleep, body building, brain function, libido, and combat sports.
Fulfilled by Amazon (FBA), both from a Direct to Consumer branded website storefront, as well as a 5-Star Amazon Seller Central Storefront, this Internet Business also offers 66 audio books on the ACX platform, focused around fitness and related topics. This well-rounded offering yields a $19.31 average ticket value and boasts multiple Amazon’s Choice Badges.
By offering 100% in-house, proprietary formulas all geared toward a diverse range of applications, this business attempts to avoid SKU concentration and has achieved 118% YOY growth in the last year alone, seeing consistent, year-round revenue streams. This business is complete with an outstanding social presence thanks to Facebook, Instagram and professionally-produced video campaigns, all working together with acutely-targeted search optimization. The results speak for themselves.
All products are 100% USA Sourced from quality GMP compliant suppliers. These supplier relationships will help to ensure a strong future under new ownership in terms of supply line flexibility as well as new product pipeline. This business is a stand out opportunity in an ever-trending and growing sector that continues to skyrocket – supplements are here in a big way, and they are here to stay. Owning this platform means entirely sidestepping nearly all barriers to entry, a value difficult to quantify especially in the Amazon arena. Armed and ready with a tight lineup of 11 fast moving SKUs, this is pre-packaged ROI achievable on day one thanks to smart back end and infrastructure, including a less than 7% ad spend.
Selling only to the US domestic market at the moment, this Amazon Retailer is already approved for Amazon storefronts in the UK, Canada, and Mexico. Along with international scale, this business is in a great position to explore new avenues and new profit centers in new supplement lines – the value proposition here is clear and appealing, and thanks to it’s almost entirely turn-key nature, this business is an exceptional value as-priced for any buyer, whether strategic or standalone.
