Website Closers® presents a high-end eCommerce retailer of coffee and espresso machines and accessories. An incredibly lucrative business, this online company carries an Average Order Value of $816.81! Utilizing their unrivaled industry standing, this seller sells both B2B and Direct to Consumer to provide excellent products of the highest quality. Leveraging mostly Google AdWords along with minimal Facebook advertising, this company sees phenomenal ROI.
While exceedingly powerful, this marketing mix leaves immense room for improved scaling. From marketing initiatives such as SEO and Social Media all the way to extended selling platforms and SKU lines, this lucrative offering has unimaginable ability to grow along with their steady and vast market. A staple of the beverage economy, coffee has held steady as the main driver of hot drinks across the US and much of the globe.
Dynamically developed for swift and seamless scale, this company has strong vendor ties that are difficult to obtain and a remarkably streamlined business model. As a leader in both quality and integrity within this unparalleled industry, this acquisition is positioned well to bring incomparable success to a new owner.
Leveraging a 100% drop-ship model, which means zero cash flow is hung up in inventory, storage, warehouse costs, warehouse employees, etc., this innovative retailer sees a large uptick in sales throughout November, December, and January due to the holiday season as well as the colder weather – where a cup of Joe is always welcome. Black Friday week is commonly one of the biggest weeks of the year. Currently offering 460 high-end products, this company’s drop-ship model effectively ensures that no matter the order volume, all products reach their destination seamlessly and successfully at high profit margins.
The current owners spend 5-8 hours per week running and scaling this company. Their responsibilities include placing orders, overseeing shipping and tracking needs, communicating impactfully with customers, addressing customer concerns, and managing inventory updates to and from all vendors. At the moment, this company does not have any other employees or contractors.
This company’s growth is due, in large part, to its niche offerings and high standing on Google. Focusing most marketing efforts on Goggle AdWords campaings, this promising business drives phenomenal traffic to their Shopify enabled website. While a powerful strategy, this method could be strengthened through the addition of updated SEO tactics, a renewal of both organic and paid media, improvements to their blog page, and an expansion onto other selling platforms such as Amazon.com, Target.com, and specialized coffee hubs.
More than selling platforms and effective marketing plans, this business could be greatly scaled through the addition of more SKU lines. This company currently sells only high end coffee makers, espresso machines, coffee grinders, and espresso accessories. Extending into spaces such as coffee and espresso products themselves as well as an in-house brand, this already lucrative seller is sure to see its revenue skyrocket.
This strategically developed company carries incredible potential as well as an impressive history of steady sales and largely organic growth. Building upon this extremely solid foundation, a capable buyer will be able to swiftly and reliably scale this investment into an even more successful and rewarding opportunity. A perfectly positioned brand, this eCommerce seller stands at the top of their niche and is ready to spring forward under the insightful leadership of a business-minded new owner.
