WebsiteClosers® presents…a breathtaking opportunity to acquire an Internet Company. This fully trademarked eCommerce seller is a market leader within the Essential Oils, Diffusers and Accessories Vertical. Carrying only trademarked SKUs, this eCommerce Retailer drives incredible brand loyalty along with consistent 5 star reviews. An Amazon focused seller, this in-house brand has earned a 99% positive lifetime review rating with more than 4 years in business. Growing rapidly, the essential oils market has been skyrocketing due to the widespread health and wellness movement along with global self-care trends, something that has been even more notable during COVID-19.
This brand is well known for their extremely appealing diffusers as well as their wide range of essential oil accessories such as shirts, jewelry, labels, storage boxes and roller bottles. Carrying more than 20 individual SKUs, they drive interest across the essential oils market with excellent product images and strong listings.
With immense opportunity for scale, expansion into providing essential oils as a standalone product line is an immediate opportunity. Additionally, this company could further its customer outreach by selling internationally and in brick and mortar wellness stores. A well rounded and strategically designed business, this target is well positioned to bring phenomenal success to any capable buyer.
Leveraging a 100% stock model, this company utilizes an interim storage warehouse (3PL) along with Amazon FBA to fill orders. Utilizing very favorable vendor terms, this company has strong ties to their vendors and plenty of opportunity to expand their SKUs, making cash flow easier and less of a headache. Other compelling paths to additional success include expanding their consumer rewards, building up the brand off Amazon and extending their selling platforms into places like Walmart.com.
The current owners spend 10-15 hours per week running and scaling this business. Their responsibilities include maintaining the Amazon Listings, tracking inventory, managing remote employees and launching new products. Every few months inventory is also ordered at a 30% downpayment with 60% due at shipment. The final 10% is due 30 days after shipping.
At the moment, this company utilizes a website developer, copywriter, customer service representative, and virtual assistant for Amazon Management. Each of these employees work remotely as well as part-time.
This company’s incredible profit margins are due, in large part, to its impactful marketing mix. Engaging in link building, thought leadership, affiliate and influencer marketing, Amazon PPC, Email Outreach, and ChatBot Marketing, this company communicates exceedingly well with their niche consumer. Their current ChatBot marketing functions are not only up and running, but carry more than 4,000 subscribers. However, there are still many more opportunities via Instagram and Pinterest engagement as well as extended offerings and selling platforms.
Currently, this companies sells only through their own website, Etsy, and Amazon.com. This leaves immeasurable room for rapid scale through additional channels to include options such as Target.com, Bed, Bath, and Beyond, and other similar big box stores. Selling these products both through these storefronts and their digital counterparts will make all the difference in revenue and brand awareness.
This strategically developed company carries a loyal customer base along with an unrivaled marketing strategy and phenomenal branding. Carrying a high repeat customer rate in a uniquely growing niche market, this diffuser and essential oil accessories provider has limitless paths to rapid and reliable scaling. This incredible acquisition leads a specialized and booming market making it a remarkable opportunity for any capable new owner.
