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Guitar Gift, Accessories and Decor eCommerce Brand – Website Sales – 487% YOY Growth – 3 Years in Business


Website Closers® presents a unique offering that music enthusiast will love. This impressive offering is a guitar gift, accessory, and décor seller with 487% YOY Sales Growth. This eCommerce Brand sells only exclusive products that play off the unique culture of guitar hobbyists and professionals alike. From ukuleles to bracelets, bed sets, and more, this specialized brand is a hub for guitar enthusiasts and their friends to find the perfect pieces, and even better gifts. Operating through their own Shopify enabled website, there are tremendous growth opportunities immediately open for the taking, including Amazon, Etsy, and wholesale distribution.

Enhanced marketing techniques as well as industry partnerships with instrument sellers and music teaching studios are also good next steps for this company. With a 3-year established industry foothold, and a reputation for unique products of incredible quality, this promising acquisition is well positioned in a highly targeted corner of the market. One of the big value propositions in this business is their customization offerings – which adds to the defensibility of the brand.

Carrying an average order value of $32.30, and more than 300 active and exclusive SKUs, this 100% dropship business needs very little in the way of overhead, which allows it to perform well from a margin standpoint. The niche, customizable offerings do remarkably well on the brand’s own website, however strong sales are projected with the addition of an Amazon, Etsy, and eBay storefront. Etsy in particular can be a great avenue of growth given that much of that platform is focused on personalized and customized product offerings.

More paths to increased profit include enhanced SEO tactics, paid advertising placements on social media, and influencer marketing. With an extensive email database of 41,718+ contacts, more strategic email marketing campaigns are also very promising opportunities. Leveraging the engaged community surrounding guitar culture, organic advertising such as content creation for platforms including Facebook, Instagram, and Tik Tok are highly effective, low-cost ways to amp up business and awareness.

Dedicating 10-15 hours each week, current ownership is in charge of coordinating both workers and suppliers, approving and overseeing refunds, returns, and other customer service concerns, new product research, and advertising campaign creation. Partnering with an outside advertising agency may be a great way to boost ROAS while minimizing daily tasks.

With 2 person remote staff and one part time newsletter specialist, this company operates smoothly and effectively. A full time Virtual Assistant is responsible for order fulfillment, Facebook and Instagram posting, and assisting the support manager. The support manager is the other full time employee at this company (also Virtual) and manages customer concerns as well as the Facebook page.

With a straight-forward and streamlined business model, this opportunity drives consistent growth and reliable revenue at a whopping 487% year over year sales growth. With a strong average order value of more than $32 and a solid foothold within the niche guitar space, this promising acquisition is a phenomenal opportunity for low effort income or a great industry leader in the hands of a passionate and capable buyer. With so much potential at your fingertips, this offering is truly an amazing opportunity.

This Website Represented by:

Tech, Internet & Website Business Brokers

Listing ID:  WC2192

Asking Price
$ 299,000
Cash Flow
$ 114,869
Gross Income
$ 609,765
Year Established